Ok, the title might be a bit optimistic, but fortunately more and more insiders are coming to terms with the fact that the core digital music product is not very valuable in itself. There is a lot of money to be made with it however…

“Lehman goes on to suggest that we’re entering a “post-copyright era,” which many people agree on. Lehman, however, having lived his entire life focused so much on using copyright law as a lever seems to believe this will mean less music — but there’s very little to indicate that’s the case. He recognizes that other business models will have to come into play, and many of them sound like the business models that are already starting to show up. He points out that plenty of other industries need music, and will pay for its creation — suggesting, for example, that companies like XM and Sirius might “commission” songs. He notes that even the record labels are realizing that the money isn’t coming from the music directly, but from merchandise and concerts and are negotiating new contracts to make sure they’re included in the profits from those non-music sales.”

Dit bericht is geschreven op 26 March, 2007 om 12:02 pm en is geplaatst in Content, Digitization, Entertainment, Publishing. Je kunt de reacties op dit bericht volgen via deze RSS 2.0 feed. Je kunt een reactie achterlaten, of een trackback via je eigen weblog.